In early 1999, Lemax decided to start a new village line for Halloween and asked their design artists to produce sketches and present ideas of what a Lemax Halloween village might look like. Many ideas and design concepts were proposed detailing a haunted house, costume shop, funeral parlor, mad-scientist laboratory, and a pumpkin patch. Eventually, these concepts were further explored to create a Halloween Village diorama— it was here that life was given to the dead in the Lemax "Spooky Town" village.
TWENTY YEARS LATER
Over 1,000 Spooky Town pieces from animated village and lighted buildings to scary figurines and unique accessories have become a family tradition of Halloween. Many things have been learned and perfected since Spooky Town's first debut, including manufacturing, shipping, and storage. A new customer service portal was launched to assist with product support, and new blogging websites and retailers have been added.
Now, for the next 20 years, only the mad scientists at Lemax know what design tricks and engineering magic will be put into each hair-raising piece of Spooky Town.